[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$Eni-iGaPHC":3},{"id":4,"title":5,"status":6,"offlineReason":7,"content":8,"pv":9,"great":10,"publishTime":11,"seoTitle":12,"seoKeywords":13,"seoDescription":14,"seoKeywordsList":7,"tagIdList":7,"tagList":7,"nextNewsFlashInfoBO":7,"relatedHotSearchId":7,"interpretation":15,"suggestion":16},"197074","Coupang跨境直购新增600个品牌",2,null,"韩国电商平台Coupang正大力拓展其跨境直购服务“Rocket Jikgu”（火箭直购）的商品库。今年至今，该服务已引入逾600个海外品牌，货源覆盖美国、日本及中国香港等地，旨在为韩国消费者提供更丰富的国际购物选择。","234","0","2026-08-11 10:54:02","Coupang跨境直购新增600个品牌_跨境快讯","","韩国电商平台Coupang正大力拓展其跨境直购服务“Rocket Jikgu”（火箭直购）的商品库。","Coupang扩充跨境品牌库，显示韩国市场对优质海外商品需求旺盛，平台流量向国际化倾斜。这为具备品牌授权或供应链优势的卖家提供了新的增量机会，但也意味着平台内竞争将加剧，对商品差异化提出更高要求。","建议有韩线布局的卖家加速入驻Rocket Jikgu，重点优化韩语Listing与本地化营销。利用中国供应链优势，筛选高复购、轻小件品类切入。同时密切关注平台对新品牌的流量扶持政策，提前备货以应对潜在的销售爆发。"]