[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$VPb55unkt5":3},{"id":4,"authorId":5,"author":6,"title":7,"status":8,"failedReason":9,"offlineReason":9,"type":10,"picture":11,"submitTime":12,"publishTime":13,"seoTitle":14,"seoKeywords":15,"seoDescription":16,"seoKeywordsList":9,"workOrderNo":17,"source":8,"moreInfo":18,"sourceName":19,"reviewer":20,"description":21,"content":22,"showPv":23,"pv":24,"great":25,"collection":25,"comment":25,"remark":9,"topicIdList":9,"firstTagIdList":9,"secondTagIdList":9,"tagNameList":9,"isGreat":26,"isCollection":26,"orgAccountInfoBO":27,"topicList":39,"firstTagList":46,"secondTagList":47,"lockUser":9,"articleModeType":9,"originContent":9,"aiRewriteContent":9,"commentCount":9},"154111741","60813","斗仓海外仓Doucang","告别补贴：东南亚电商的盈利拐点与合规大考",2,null,1,"https:\u002F\u002Fcdn.10100.com\u002Fcontent\u002F20261017\u002F5ae1a19a-acda-4382-9b55-f2bdd02ff65d.png","2026-10-17 15:45:00","2026-10-16 18:00:00","告别补贴：东南亚电商的盈利拐点与合规大考- 大数跨境","","行业动态 中金：东南亚六国电商2026年GMV预计达2600亿美元，行业转入\"盈利优先\"阶段 中金公","11202610171545000593","{\"url\": \"http:\u002F\u002Fmp.weixin.qq.com\u002Fs?__biz=MzkyOTcxMTU4Nw==&mid=2247486814&idx=1&sn=58b21e2934223158d3beee3019e4e3dc&chksm=c37d9772427041097f932efaf8344e51d4e6b6c873b901742627b4ea91b35440bef1320f66f8&scene=126&sessionid=0#rd\", \"publishTime\": \"2026-10-16 18:00:00\"}","【斗仓海外仓Doucang】公众号，原文《告别补贴：东南亚电商的盈利拐点与合规大考》，大数AI优化","system","从越南原产地门槛到印尼税务重启，10月跨境市场风向全览","\u003Csection>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -2px;margin-bottom: -2px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;\">\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"text-align: center;justify-content: center;display: flex;flex-flow: row;margin: 0px 0px 10px;box-sizing: border-box;\">\n  \u003Csection style=\"display: inline-block;vertical-align: middle;width: auto;align-self: center;flex: 0 0 auto;min-width: 5%;max-width: 100%;height: auto;line-height: 0;box-sizing: border-box;\">\n   \u003Csection style=\"margin: 0px;box-sizing: border-box;\">\n    \u003Csection style=\"display: inline-block;width: 10px;height: 10px;vertical-align: top;overflow: hidden;border-width: 0px;border-radius: 100%;border-style: none;border-color: rgb(62, 62, 62);background-image: linear-gradient(90deg, rgb(237, 171, 41) 13%, rgb(249, 221, 165) 88%);box-sizing: border-box;\">\n    \u003C\u002Fsection>\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n  \u003Csection style=\"display: inline-block;vertical-align: middle;width: auto;align-self: center;flex: 0 0 auto;min-width: 5%;max-width: 100%;height: auto;padding: 0px 10px;box-sizing: border-box;\">\n   \u003Csection style=\"font-size: 24px;color: rgb(225, 151, 42);letter-spacing: 2px;box-sizing: border-box;\">\n    \u003Cp>\u003Cstrong>\u003Cspan>行业动态\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n  \u003Csection style=\"display: inline-block;vertical-align: middle;width: auto;align-self: center;flex: 0 0 auto;min-width: 5%;max-width: 100%;height: auto;line-height: 0;box-sizing: border-box;\">\n   \u003Csection style=\"margin: 0px;box-sizing: border-box;\">\n    \u003Csection style=\"display: inline-block;width: 10px;height: 10px;vertical-align: top;overflow: hidden;border-width: 0px;border-radius: 100%;border-style: none;border-color: rgb(62, 62, 62);background-image: linear-gradient(90deg, rgb(237, 171, 41) 13%, rgb(249, 221, 165) 88%);box-sizing: border-box;\">\n    \u003C\u002Fsection>\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -3px;margin-bottom: -3px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>中金：\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftag\u002F327\">东南亚\u003C\u002Fa>六国电商2026年GMV预计达2600亿美元，行业转入\"盈利优先\"阶段\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -6px;margin-bottom: -6px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>中金公司10月14日发布东南亚互联网年度展望，预计东南亚六国电商GMV将在2026年达到2600亿美元，同比增长19%，2027年进一步增至3120亿美元（2023-2027年复合增速约18.6%）。越南、泰国、菲律宾为增长最快市场，印度尼西亚仍是区域最大市场（GMV占比约38%）。\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Freport\">报告\u003C\u002Fa>指出行业竞争趋缓，平台正从补贴获客转向购买频次提升与单位经济效益改善，头部平台佣金率持续上调，印尼电商0.5%代扣税也将于11月1日恢复执行。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -2px;margin-bottom: -2px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Fshopee\">Shopee\u003C\u002Fa>\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Farticle\u002F45256\">巴西\u003C\u002Fa>跨境计划扩容，\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003Cp>\u003Cstrong>\u003Cspan>巴西卖家可直售\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Farticle\u002F45483\">阿根廷\u003C\u002Fa>及\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Farticle\u002F40247\">墨西哥\u003C\u002Fa>\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -5px;margin-bottom: -5px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>Shopee宣布扩大巴西跨境销售计划，允许巴西卖家向阿根廷和墨西哥消费者销售商品。测试阶段已有超1.9万家商家参与，向海外买家上架商品逾140万件，后续将推广至超15万名巴西卖家。卖家仅需备货等待揽收，上门取件、国际运输、末端派送、清关与客服均由平台统一负责。该计划采用邀请制，商家须收到卖家中心邀请方可参与，为在巴西本地备货的卖家打开\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftag\u002F337\">拉美\u003C\u002Fa>多国销路。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -2px;margin-bottom: -2px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>越南签署384号法令：30%本地增值成\"越南制造\"硬门槛，2027年施行\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -6px;margin-bottom: -6px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>越南政府10月9日签署第384\u002F2026\u002FNĐ-CP号法令，首次系统规定在越生产流通商品的原产地认定，2027年1月1日生效。非纯越南原产商品须满足税则归类改变或越南价值含量（VVC）不低于30%，方可获得\"越南原产\"资格；单纯包装、贴标、简单组装等工序明确不计入原产地认定。结合美越贸易协议中\"经越南转运商品征收40%惩罚性关税\"的条款，\"中国半成品+越南简单加工+贴标出口\"模式风险显著上升，相关供应链须提前留存进货发票、物料清单、生产记录等完整证据链。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -1px;margin-bottom: -1px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>\u003Cstrong>\u003Cspan>印尼电商所得税代扣11月1日重启，\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fp>\n   \u003Cp>\u003Cspan>\u003Cstrong>\u003Cspan>四大平台已完成系统调试\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -6px;margin-bottom: -6px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>印尼税务总局确认，PMK第37\u002F2025号条例将于11月1日正式执行：\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftopic\u002Ftokopedia\">Tokopedia\u003C\u002Fa>、Shopee、\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Flazada\">Lazada\u003C\u002Fa>、\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftopic\u002Fblibli\">Blibli\u003C\u002Fa>四大平台将对年营业额超5亿印尼盾的卖家，按交易总额（不含增值税）的0.5%代扣代缴PPh第22条所得税，平台此前误征的税款将全额退还卖家。该政策8月1日曾短暂执行4天后被暂停。建议卖家利用最后窗口期补全NPWP税号、核对营业额并提交豁免声明（年营业额5亿印尼盾以下个人卖家可免），同时将0.5%预缴税款纳入现金流测算。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -2px;margin-bottom: -2px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>巴西税改进入测试年深水区：\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003Cp>\u003Cstrong>\u003Cspan>发票强制标注CBS\u002FIBS，分账支付即时划税\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -6px;margin-bottom: -6px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>巴西2026年税改测试期持续推进：本地NF-e电子发票已全面改版，须强制标注CBS（0.9%）与IBS（0.1%）新税种字段，信息不符将直接被税局拒绝出票。同时\"拆分支付（Split Payment）\"机制下，买家付款瞬间税款即划缴税务局，卖家不再享有税款在账上周转30-40天的\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftools-time\">时间\u003C\u002Fa>差；平台连带纳税责任也促使\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Fmercadolibre\">美客多\u003C\u002Fa>、Shopee等收紧对无CNPJ资质卖家的审核。2027年CBS将正式征收，本土合规化已成为巴西长期经营的前提。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"text-align: center;justify-content: center;display: flex;flex-flow: row;margin: 0px 0px 10px;box-sizing: border-box;\">\n  \u003Csection style=\"display: inline-block;vertical-align: middle;width: auto;align-self: center;flex: 0 0 auto;min-width: 5%;max-width: 100%;height: auto;line-height: 0;box-sizing: border-box;\">\n   \u003Csection style=\"margin: 0px;box-sizing: border-box;\">\n    \u003Csection style=\"display: inline-block;width: 10px;height: 10px;vertical-align: top;overflow: hidden;border-width: 0px;border-radius: 100%;border-style: none;border-color: rgb(62, 62, 62);background-image: linear-gradient(90deg, rgb(237, 171, 41) 13%, rgb(249, 221, 165) 88%);box-sizing: border-box;\">\n    \u003C\u002Fsection>\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n  \u003Csection style=\"display: inline-block;vertical-align: middle;width: auto;align-self: center;flex: 0 0 auto;min-width: 5%;max-width: 100%;height: auto;padding: 0px 10px;box-sizing: border-box;\">\n   \u003Csection style=\"font-size: 24px;color: rgb(225, 151, 42);letter-spacing: 2px;box-sizing: border-box;\">\n    \u003Cp>\u003Cstrong>\u003Cspan>平台动态\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n  \u003Csection style=\"display: inline-block;vertical-align: middle;width: auto;align-self: center;flex: 0 0 auto;min-width: 5%;max-width: 100%;height: auto;line-height: 0;box-sizing: border-box;\">\n   \u003Csection style=\"margin: 0px;box-sizing: border-box;\">\n    \u003Csection style=\"display: inline-block;width: 10px;height: 10px;vertical-align: top;overflow: hidden;border-width: 0px;border-radius: 100%;border-style: none;border-color: rgb(62, 62, 62);background-image: linear-gradient(90deg, rgb(237, 171, 41) 13%, rgb(249, 221, 165) 88%);box-sizing: border-box;\">\n    \u003C\u002Fsection>\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -1px;margin-bottom: -1px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>Shopee巴西站Q4费率正式生效：\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cstrong>\u003Cspan>标准佣金升至16%，\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ffuwu\u002Fwuliu\">物流\u003C\u002Fa>补贴门槛提至59雷亚尔\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -6px;margin-bottom: -6px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>Shopee巴西站2026年第四季度费率调整已于10月1日落地：标准佣金由14%上调至16%（时尚17%、家居15.5%），跨境卖家综合费率最高约18%；支付处理费由2.99%调至3.49%，\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ffuwu\u002Fpay_48\">信用卡\u003C\u002Fa>分期订单再加收0.5%；订单物流补贴门槛由订单金额≥40雷亚尔提高至≥59雷亚尔，补贴上限由20雷亚尔降至15雷亚尔。测算显示客单价约80雷亚尔、毛利率35%的3C配件单均净利下降约22.8%，卖家需重算定价并将SKU重心向79雷亚尔以上客单价迁移。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -1px;margin-bottom: -1px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>Shopee越南站10月14日上线\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003Cp>\u003Cstrong>\u003Cspan>买家0手续费分期，卖家可报名提转化\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -5px;margin-bottom: -5px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>Shopee越南跨境站自10月14日起上线专项买家分期付款计划（Special SPayLater）：使用SPayLater的买家可享0%分期手续费，支持1、2、3、6期。卖家通过卖家中心自主报名后，计划适用于店铺内全部商品，\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ffuwu\">服务\u003C\u002Fa>费按每笔SPayLater订单收取、合并计入交易手续费。高客单价品类可借免息分期降低购买门槛，对冲近期平台流量波动。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -1px;margin-bottom: -1px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Fproduct\u002F3\">TikTok Shop\u003C\u002Fa>东南亚三站虚假信息处罚本周执行，单次最高扣20个账户健康分\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -6px;margin-bottom: -6px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>10月15日起，\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftiktok\">TikTok\u003C\u002Fa> Shop印尼、马来西亚、泰国本土站针对商品列表虚假信息（买家收到的产品在类型、数量、\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftools-zhiliang\">质量\u003C\u002Fa>、尺寸、材质或功能上与描述不符）的严格处罚正式生效：违规卖家单次最高扣20个账户状态积分（AHR），问题商品可被禁用或暂停销售，且扣分按90天滚动周期计算，将直接影响黑五、双十二等大促报名资格。本轮新规目前适用于本土店，但按东南亚平台合规政策的演进惯例，跨境站点跟进是大概率事件，建议卖家提前全量复核商品标题、描述、图片与规格。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -2px;margin-bottom: -2px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>Shopee启用Q4广告金新汇率，\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003Cp>\u003Cstrong>\u003Cspan>10月\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ffuwu\u002Fhaiwaicang\">海外仓\u003C\u002Fa>头程费率维持8月标准\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -7px;margin-bottom: -7px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: left;font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>Shopee公布2026年第四季度（10月8日至12月31日）广告金购买汇率，10月1日至7日仍沿用第三季度汇率，四季度为东南亚大促密集期，建议卖家一次性规划季度投放额度，并将汇率差计入单品盈亏表。同时，10月1日至31日官方海外仓头程服务费率继续沿用8月计费标准，覆盖菲律宾、泰国、马来西亚、\u003Ca href=\"https:\u002F\u002Fwww.10100.com\u002Ftools-sjsd\u002FSGP\">新加坡\u003C\u002Fa>市场：菲律宾海运约19-25天，马来西亚海运16-24天，泰国海运19-25天、陆运8-15天，新加坡海运13-19天，按实际测量重量计费、无最低消费。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -2px;margin-bottom: -2px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 18px;text-align: left;color: rgb(225, 151, 42);box-sizing: border-box;\">\n   \u003Cp>\u003Cstrong>\u003Cspan>印尼电商新规10月落地：\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n   \u003Cp>\u003Cstrong>\u003Cspan>SNI认证、印尼语标签与税务登记成硬门槛\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -1px;margin-bottom: -1px;box-sizing: border-box;\">\n  \u003Csection style=\"font-size: 15px;line-height: 2;box-sizing: border-box;\">\n   \u003Cp>\u003Cspan>印尼贸易部第31号条例10月1日起执行：进口商品须持SNI认证或BPOM注册并附印尼语标签，未合规商品将被平台强制下架；平台对卖家开展KYC审核，未完成NPWP税务登记的卖家将被限制提现与广告投放，TikTok Shop印尼站同步代扣代缴11%增值税。利好方面，2026年Q4起Shopee与Tokopedia将本地仓发货商品搜索权重上调约20%，备货印尼本地仓的卖家将获得明显流量倾斜。\u003C\u002Fspan>\u003C\u002Fp>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Cp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\n \u003Csection style=\"font-size: 0px;margin: 10px 0%;text-align: left;justify-content: flex-start;display: flex;flex-flow: row;width: 100%;background-image: linear-gradient(to right, rgba(253, 190, 86, 0) 0%, rgb(253, 178, 86) 50%, rgba(253, 172, 86, 0) 100%);align-self: flex-start;box-sizing: border-box;\">\n  \u003Csection style=\"margin: 0px 0%;width: 100%;box-sizing: border-box;\">\n   \u003Csection style=\"border-top: 3px dashed rgb(250, 254, 255);box-sizing: border-box;\">\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Csection style=\"text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;\">\n  \u003Csection style=\"max-width: 100%;vertical-align: middle;display: inline-block;line-height: 0;width: 100%;box-sizing: border-box;\">\n   \u003Cimg src=\"https:\u002F\u002Fcdn.10100.com\u002Fcontent\u002F20261017\u002F5dec737a-d5c4-4cd5-8d91-1140e0ead206.png\" style=\"vertical-align: middle;max-width: 100%;width: 100%;box-sizing: border-box;\">\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n \u003Csection style=\"transform: scale(0.95);-webkit-transform: scale(0.95);-moz-transform: scale(0.95);-o-transform: scale(0.95);transform-origin: center center;-webkit-transform-origin: center center;-moz-transform-origin: center center;-o-transform-origin: center center;margin-top: -3px;margin-bottom: -3px;box-sizing: border-box;\">\n  \u003Csection style=\"text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;\">\n   \u003Csection style=\"max-width: 100%;vertical-align: middle;display: inline-block;line-height: 0;width: 99%;height: auto;box-sizing: border-box;\">\n    \u003Cimg src=\"https:\u002F\u002Fcdn.10100.com\u002Fcontent\u002F20261017\u002Fd89d86fb-e58b-4751-920e-353c0ae6ff30.png\" style=\"vertical-align: middle;max-width: 100%;width: 100%;box-sizing: border-box;\">\n   \u003C\u002Fsection>\n  \u003C\u002Fsection>\n \u003C\u002Fsection>\n\u003C\u002Fsection>\n\u003Cp>\u003C\u002Fp>","206","140","0",false,{"id":5,"status":28,"accountNumber":29,"nickName":6,"gender":10,"identity":30,"authenticationStatus":8,"authenticationType":28,"claimStatus":28,"failedReason":9,"freezeReason":9,"phoneNumber":9,"email":9,"picture":31,"description":32,"registerTime":33,"submitTime":33,"area":34,"lastLoginTime":9,"lastLoginIp":9,"lastLoginArea":9,"accountName":9,"wechatNumber":9,"wechatQrcode":9,"wechatOfficialAccountQrcode":9,"fansTotal":25,"followTotal":25,"pvTotal":35,"showPvTotal":36,"createTime":33,"updateTime":37,"deleteFlag":28,"areaName":9,"contentTotal":38,"isFollow":9,"validityPeriodStart":9,"validityPeriodEnd":9,"companyLogo":15,"companyAbbreviation":15,"companyName":9,"accountPoints":9,"level":28,"accountType":10,"regSource":10},0,"5qo2BaRg9vVk8CkI",-1,"user\u002Ff603cf484393441b8abb6166e8241ba5.png","各类跨境出海行业相关资讯","2025-06-24 16:35:43","310100","6951","10464","2026-11-05 06:01:05","155",[40],{"contentId":4,"id":41,"name":42,"status":28,"type":10,"subType":8,"description":43,"changeTime":44,"pv":45,"firstTagIdList":9,"firstTagList":9},"70","跨境资讯","跨境资讯、新闻、攻略","2025-01-23 10:50:47","113795748",[],[]]